Institutionalize the national digital health PMU/digital transformation or collaboration office having diverse skilled professionals with defined terms of reference, organizational structure, and monitoring framework.

• Include the need for a PMU and its structure in the policy/strategy/legislative mandate document for the governance mechanism and in the digital health strategy implementation plan
• Define collaboration and communication mechanism with the digital health governing body
• Identify and engage a diverse range of in-house professionals from different programs within and external to healthcare, including policy-makers
• Create a roster of local, national, regional, and international experts as advisors and technical consultants for the PMU
• Develop a monitoring framework for the PMU

Adopt a digital competency framework to design and implement pre-service and in-service training on digital health and program management.

• Include adoption of a digital health competency framework and training programs in the terms of reference of the PMU
• Engage and collaborate with private sector, academia, and national, regional, and global partners including coalitions and associations
• Design, develop, and implement the digital health competency framework and trainings based on the mandate and roles of the PMU

Undertake advocacy campaigns to promote the use of digital tools and solutions that are responsive to the needs of families and communities, creating a ‘digital culture.’

• Design and launch advocacy campaigns
• Bridge the digital divide by improving access to technology, internet connectivity, and digital skills training
• Address people and stakeholder concerns on trust and privacy by emphasizing the importance of data security, confidentiality, and informed consent
• Promote active engagement of families and communities in managing their health through digital tools and participating in their own care
• Improve digital adoption by removing language barriers, providing user-friendly interface, and making the tools accessible
• Integrate the advocacy campaigns with overall digital/e-governance/ digital infrastructure campaigns in the country
• Engage with academic and private sector organizations for promotion and campaigns, including at the point of service

Enforce protocols for user-friendly digital health tools and education.

• Publish a guidance document on the specifications for digital health tools based on consumer needs, digital literacy levels, and the digital health blueprint
• Include user-friendliness, digital literacy level requirements, alignment with the country’s digital health blueprint, availability of an easy-to-refer manual, and others in the digital tool evaluation framework and feedback mechanisms